In the past few years, the travel and
tourism industry has been on an exponential rise in India and abroad, primarily
because of the vast knowledge sharing happening via social media like Facebook, Twitter. A lot of other factors like better transport connectivity, a rise in
luxury budget hotels have also supported the growth of the travel and tourism
industry.
A lot of Startups have come up and are
offering various perks and discounts to the customer in the form of promotional
e cash, flight miles, voucher coupons if the customer books through their
website. This all provides a win-win situation for both the company and the
customer, and the customer slowly gets bitten by the travel bug.
Once the customer comes out of his shell
and starts travelling, he starts exploring the unexplored beauty of different
places, becomes an extrovert and starts socializing with the localities and
fellow travelers. This unleashes a wide range of possibilities to travel and
explore without creating a hole in the pocket.